Time to future-proof your internal comms


This year I have been working with the IOIC to pull together the content for their annual conference in May. There are so many conferences out there these days that claim to look at the future of internal comms but I am really proud of the work we have done to get this agenda together. Led by Suzanne Peck, the team have been working with industry and agencies across the UK to find the best case studies and the best people to talk about the future of internal comms. I am passionate about the fact that this should not be communicators talking, but business leaders and function heads who we all work with every day.

More details of the programme are here but a bulleted overview is also below – anything take your fancy?!

Wednesday 22 May (evening)

  • Masterclasses: three ‘speed’ sessions to bring you up to date with the future outlook
  • Panel debate: how do we futureproof IC? Hear from Directors for Change and Transformation, and HR directors and colleagues from Marketing and Brand about the skills they expect from their IC partners in the future and how they see our, and their, roles being mutually beneficial.

Thursday 23 May

  • Brooke Kinsella, MBE, talking about engaging an audience in the dangers of knife crime. How she targeted this audience on a subject that is both personal and on the agenda of the Government
  • How the FT is adapting internal communications for a digital age. I cannot wait to hear about this as I have already some information about what they did and I already want to do it in my organisation
  • Engaging the London 2012 Games makers with Linda Moir. Hear about engaging a volunteer workforce with probably more messages than we could dream of!
  • Digital a la carte. Hear from three people who implemented different digital solutions into their organisations; Jive in Deutsche Bank, Yammer for UK Trade and Invesment, Sharepoint at Coca-Cola
  • Framing the future with Deborah Hume who will be exploring the strategic role internal communications needs to play in business
  • The psychology of gamification. As a key trend for 2013 we all need to find out a bit more about this ‘buzz word’ and what it can really mean for our businesses
  • Cisco engaging with Gen Y – as a millenial I am always fascinated by what we are ‘branded’ and how we will lead our organisations in the future
  • A bit of learning: how to use the voice to influence. We are all very good at commenting on other people’s communication style so any opportunity to learn and develop ourselves is something I will be grabbing with both hands

Friday 24 May

  • Ethics and Severn Trent Water. Andrew Gardner, Head of Employee Engagement, will be joined by Isabel Collins from Radley
    Yeldar to talk about how Severn Trent faced up to the contravention and the steps they took to make things better
  • How AstraZeneca developed and empowered its people managers to thrive in a world of unprecedented change
  • Engaging through low-cost digital solutions. With budgets always being squeezed and costs of digital solutions sounding high facing the challenge of new tools with no money is always tough
  • Leading a disparate workforce – NHS Employers. As an internal communicator with an audience of offline teams this is an area of industry we always seem to forget at conferences
  • Information sharing in a connected world with Euan Semple – having heard him speak a #thefuturestory yesterday I am already looking forward to hearing from him again

The conference closes at 1330 on the Friday and is being held in Bristol. If this is enough to make you sign up, find out more here

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